Character design
A cast designed with turnarounds and expression sheets for repeated use.
Creative illustration
Digital cartooning
Cartooning does a specific job. It makes dry material readable, it lets you show a situation that would be awkward to photograph, and it gives a brand a voice that stock imagery cannot.
Overview
What this service covers
We draw cartoons and comics for books, magazines, corporate communication, training material and campaigns, from single-panel gags to full comic sequences.
Character design usually comes first. A recurring cast is what makes cartooning cost-effective over time, because the twentieth drawing takes a fraction of the effort of the first.
What we provide
Everything included in the scope
Single-panel cartoons
Standalone drawings for articles, presentations and publications.
Comic strips and sequences
Multi-panel storytelling with pacing, framing and lettering handled.
Full comic pages
Complete pages with panel layout, inking, colour and balloon lettering.
Caricature-style illustration
Stylised figures for editorial and event use, drawn without cruelty.
Reusable asset libraries
Character poses and expressions supplied as a library your team can redeploy.
Process
How the work runs
01
Concept and cast
We agree tone and design the characters the work will run on.
02
Script or scenario
Panels are planned from your script, or scripted from your brief.
03
Pencils and inks
Layouts approved before inking, so changes stay cheap.
04
Colour and lettering
Final colour, balloons and delivery in the formats you need.
Benefits
What you get out of it
Explains awkward material
Situations you cannot or should not photograph become easy to show.
Cheaper over time
An established cast makes each new drawing faster than the last.
Distinctive voice
A drawn style nobody else is licensing from a stock library.
Reusable library
Poses and expressions banked for future campaigns.
Portfolio
Related work from the studio
A sample of studio work in this category.
Who it suits
Typical clients for this service
Briefs come from single projects and from teams commissioning at volume.
Publishers and magazines
Corporate communication teams
Training and HR departments
Advertising agencies
Education and youth organisations
Questions
Before you brief us
Anything not answered here, ask directly and you will get a straight answer.
Ask a questionWe can develop gags from a brief, though the sharpest results usually come from a collaboration where you supply the subject knowledge and we handle the timing and framing.
Yes, including balloon placement and sound effects, which are design decisions as much as typographic ones and should not be added after the art is finished.
We can work close to a reference, but we will not imitate a living artist's signature style closely enough to be mistaken for their work.
Layered source files plus print-ready CMYK and web-ready RGB versions at the sizes you specify.
Ready to brief this project?
Send the details and a scope, schedule and fixed quote come back within one working day.